LEXUS: LF-Z CONCEPT CAR LAUNCH
Working with the team at Walton Isaacson, we helped them concept, design, and animate a 2 minute film that captured the passion, spirit, innovation, and design of the vehicle. The mixed media piece is a stream of consciousness journey visualizing a conversation between the Chief Engineer, Takashi Watanabe, and the President of Lexus, Koji Sato. The piece was just a part of a much larger 10 minute presentation to reveal the brand new EV.
CLIENT: Walton isaacson
PROJECT: PROMO
STUDIO: FLAVOR
ROLE: CREATIVE DIRECTOR
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